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Introduction to Project Management


Contents


What Is a Project?

  • A project is “a temporary endeavor undertaken to create a unique product, service, or result
  • Projects end when their objectives have been reached, or the project has been terminated.
  • On the other hand, operations is work done to sustain the business.

Project Attributes

A project:

  • Has a unique purpose
  • Is temporary
  • Drives change and enables value creation
  • Is developed using progressive elaboration or in an iterative fashion
  • Requires resources, often from various areas
  • Should have a primary customer or sponsor
    • The project sponsor usually provides the direction and funding for the project
  • Involves uncertainty

Project managers work with the project sponsors, the project team, and the other people involved in a project to define, communicate, and meet project goals.

Project Constraints

  • Every project is constrained in different ways.
  • Some project managers focus on the triple constraint (meeting scope, time, and cost goals)
    • Scope: What work will be done as part of the project? What unique product, service, or result does the customer or sponsor expect from the project?
    • Time: How long should it take to complete the project? What is the timeline?
    • Cost: What should it cost to complete the project? What is the project’s budget? What resources are needed?
  • Other constraints include quality, risk, and resources

Typical Project Constraints

Project Vs. Operation

Project Operation (Business as Usual)
New payroll system Payroll processing each month
New buildings or extensions Building maintenance
Designing a new car The car production line
Developing a new version of software Supporting the new software version. e.g., answering support tickets.

Examples of Projects

  • Construction of a bridge
  • Development of software for a new business process.
  • Installation of machinery in a factory
  • Relief efforts after a natural disaster
  • Developing a cloud-based marketing platform for start-ups

What is Project Management?

Project management is “the application of knowledge, skills, tools and techniques to project activities to meet project requirements.”

From: Project Management Institute, Inc., The Standard for Project Management, Seventh Edition (2021), p. 4.

Project Stakeholders

  • Stakeholders are the people involved in or affected by project activities
  • Stakeholders include:
    • The project sponsor
    • The project manager
    • The project team
    • Support staff
    • Customers
    • Suppliers
    • Opponents to the project

Project Management Knowledge Areas

  • Project integration management is an overarching function that coordinates the work of all other knowledge areas.
    • It affects and is affected by all the other knowledge areas.
  • Project scope management involves working with all appropriate stakeholders to define, gain written agreement for, and manage all the work required to complete the project successfully.
  • Project time management includes estimating how long it will take to complete the work, developing an acceptable project schedule given cost-effective use of available resources, and ensuring timely completion of the project.
  • Project cost management consists of preparing and managing the budget for the project.
  • Project quality management ensures that the project will satisfy the stated or implied needs for which it was undertaken.
  • Project resource management is concerned with making effective use of the people and physical resources needed for the project.
  • Project communications management involves generating, collecting, disseminating, and storing project information.
  • Project risk management includes identifying, analysing, and responding to risks related to the project.
  • Project procurement management involves acquiring or procuring goods and services for a project from outside the performing organization.
  • Project stakeholder management focuses on identifying project stakeholders, understanding their needs and expectations, and engaging them appropriately throughout the project.

Project Management Tools and Techniques

  • Project management tools and techniques assist project managers and their teams in various aspects of project management.
  • Note that a tool or technique is more than just a software package.
  • Specific tools and techniques include:
    • Project charters, scope statements, and WBS (scope)
    • Gantt charts, network diagrams, critical path analyses (time)
    • Net present value, cost estimates, and earned value management (cost)
    • Agile projects often require product roadmaps, backlogs, burndown charts, retrospectives, etc.

Advantages of Using Formal Project Management

  • Better control of financial, physical, and human resources
  • Improved customer relations
  • Shorter development times
  • Lower costs
  • Higher quality and increased reliability
  • Higher profit margins
  • Improved productivity
  • Better internal coordination
  • Higher worker morale

Some Concepts in Project Management

Project Selection

  • Projects are chosen using Project Selection Methods.
  • Generally, more than one methods are applied. Usually, a mix of qualitative and quantitative.

  • Some qualitative criteria:
    1. Brand Image
    2. Complementary Products/services
    3. Extension of existing portfolio of products/services
    4. Competitive Landscape
  • To use the quantitative methods, we need to estimate the cash flows that the product will need and **generate ** over a period of time.
  • Based on this data we need to calculate the discounted cash flow DCF of those future cash flows in today’s terms and see if the returns are greater than the cost of capital.
  • For example, if the project will need money to be borrowed from banks at 10%, then the cash flows should generate a return that is greater than 10%.
    • Otherwise, the project is going to lose money for the company.

Quantitative Project Selection - An Example


Let’s assume that the company has estimated the cash flows for this project as given below:

Year0 Year1 Year2 Year3
-$10 million $2 million $4 million $6 million

The raw total cash inflow is $2 million (-$10 + $2 + $4 + $6)

But we need to discount them to bring them to their current value using a discounting rate which is equal to the cost of capital.

DCF(Discounted Cash Flow) = Cash flow / (1 + r)^n (r is the cost of capital and n is the number of years, Assuming r is 0.1)

Year0 Year1 Year2 Year3
-$10 million $1.818 million $3.306 million $4.508 million

If we add the above cash flows the net cash flow of -$0.368 million

The final net cash flow of -$0.368 is called the NPV (Net Present value) of the project.


  • The NPV (Net Present value) of the project is one of the most important parameters looked at when making project selection.
    • The higher the NPV, the better it is from a quantitative point of view.
    • An NPV of at least 0 is required to provide the returns expected by the company.
  • A measure similar to NPV is called IRR (Internal Rate of Return) which gives the returns of the project in percentage terms.
  • A project will make money if the IRR is above the cost of capital.
  • For example, if there are two projects: one with an IRR of 15% and the other with an IRR of 20%; and the cost of capital is 10% both projects will make money.
    • In such a case if the company wants to select only one project, it should select the second one as it brings in greater returns.

Project Charter

  • Once the company selects the projects to be undertaken, it gives authorization for those projects.
  • A Project Charter is providing that authorization for a selected project.
  • The project charter is a one-to-two-page document that is issued by the sponsor of the project. It includes:
    • Project Name & Description
    • Business need of the project
    • Justification for starting the project
    • High Level requirements
    • Deliverables & Constraints
    • Assumptions
    • High-level Risks
    • Project Manager & Stakeholders

A Sample Project Charter:

Field Description
Project Name R&D Cost Optimization
Project Description This project will identify the areas where costs can be optimized to bring about an overall cost reduction in the R&D department without affecting its operations.
Business Need Due to a market slowdown, it is imperative that we reduce our costs.
Project Justification Our company spends about 25% of its costs on the R&D department. A cost reduction in this department can help us increase our net income by a percentage that is higher than the increase in our revenue after removing the project costs. As per estimates, this project would bring us a cost reduction of about 5% and this would increase our net income by 10% with a 5% increase in revenue this year.
High-level Requirements Identify areas of cost reduction in the R&D department. Suggest ways of implementing cost reduction in the R&D department
Deliverables Report on areas of cost reduction & ways of implementing them in the R&D department. High-level implementation schedule
Constraints The project should be completed within 2 months. The total project cost should not exceed $20,000
Assumptions All required data will be available from the R&D department. The cost reduction will not reduce employee productivity
High-level Risks Unavailability of relevant data. Unwillingness to part with relevant data
Project Manager Lan Pham
Stakeholders R&D Functional Manager, Marketing Director

Project Success

  • There are different ways to define project success:
    • The project provided value. Value is “the worth, importance, or usefulness of something.”*
    • The project met scope, time, and cost goals.
    • The project satisfied the customer/sponsor.
      • One method used to measure customer satisfaction is a net promoter score, a number that represents the customer’s willingness to recommend a product or service to others.
  • The project produced the desired results.
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